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Thread: Platinum Knob - Only $75K!

  1. #1

    Default Platinum Knob - Only $75K!


  2. #2

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    Who buys these?

    S.

  3. #3

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    It says that it is the only one that the company will be making in Platinum. I suspect this is all about marketing. The auction drives customers to there website where they will likely sell many of the $99 non-platinum versions. The fact that someone actually bid on it is probably upsetting to them. I suspect that they hoped to re-run the auction on a monthly basis to help create traffic.

  4. #4

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    I just did the math on weight.... assuming they melted down and sold off the millings, the raw material is worth about $38k. If the knob didn't sell, they could melt it down get most of the investment back. This looks like a pretty low risk marketing plan.

  5. #5

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    Quote Originally Posted by Titus
    I just did the math on weight.... assuming they melted down and sold off the millings, the raw material is worth about $38k. If the knob didn't sell, they could melt it down get most of the investment back. This looks like a pretty low risk marketing plan.
    Man, you'd definitely want to clean up the area before machining it -- AND CATCH ALL THE CHIPS.

    Chuck

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